As the leading online career expert for the packaging industry and creator of multiple packaging web portals, JoAnn R. Hines combines an active career plan and the development process with a targeted approach toward professional advancement. When Hines organized the women in a male-dominated industry by founding Women in Packaging, Inc. in 1993, she essentially became the change agent for an industry of women in a state of flux. The number of women in the world's third largest industry grew 20 percent under her direction. Today, the packaging industry employs one million people of which 25 percent are women.
Hines' innovation and entrepreneurial spirit drove her to craft four packaging websites that speak to the professional and leadership growth of women. These websites combined draw monthly traffic of nearly 80,000 professionals. Each site provides a pathway for women to utilize and enhance their individual progress. Hines manages the site content, which includes programming for visitors to apply as they work toward their career potential.
In 2000 Hines was named "One of the 50 most influential packaging leaders in the 20th century." She was the ONLY woman on this list! Her professional excellence, community service, and industry knowledge combined to propel her to this prestigious list of professionals. Hines knowledge and expertise are recognized in many circles. She has been invited to the White House to speak, showcased on NBC TV, and interviewed in every US packaging publication and most international ones too. Hines may very well be the most recognized woman in packaging in the US and perhaps in the world.
Hines facilitates multiple "Ask the Experts" and career guidance forums in addition to writing for several women's publications. She travels extensively as a speaker, coach, and consultant; however, her passion and talent compel her to make time for individuals. Hines is an accomplished leader, mentor, consultant, publisher, and e-commerce expert. As a leading woman in the workplace she has won numerous leadership awards and exemplifies her title, Chief People Packager. She champions her endeavors as a "packaging coach," implementing innovative, effective, and measurable initiatives to advance women.
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